The Next AI Hotspot You Haven’t Heard About (Yet)
Santa Barbara: The Quiet Force Behind the Future of AI If you know me, you know I’ve been yelling (politely) from the rooftops about how artificial intelligence is reshaping everything- from branding and marketing to logistics and law. But something I haven’t talked about nearly enough is where it’s happening. Spoiler: It’s not just Silicon […]
From Mic to Moment: My Epic Podcast Experience with Terra & Marilyn – The Solo CEOs
So, you know those moments where you’re like, “Wow, how did I end up here?” Well, my latest “how did I end up here?” moment was being a guest on the amazing this podcast with the incredible Terra and Marilyn. Spoiler alert: It was epic, it was hilarious, and it was everything you didn’t know […]
Strong Brand. Stronger Values. Welcome to the Squad, Meathead Movers
Big News (and Big Boxes): We are Officially the Agency of Record for Meathead Movers! That’s right, Meathead Movers, the legendary California moving company with heart, hustle, and hands-on muscle, has brought me on as their Agency of Record. Why? Probably because I don’t just lift brands, I elevate them. (Also, I’ve never made a […]
Riding the AI Wave: How to Boost Your Marketing Without Wiping Out
🚨 Just Dropped! 🚨 Ever wondered how to ride the AI wave without wiping out? 🌊 Well, I’ve got the secret sauce in my latest article for The AI Journal. From avoiding the tech wreck to riding the robot wave like a pro, I’m breaking down how AI can boost your marketing game without leaving […]
Why the World Needs Peter Drucker Now More Than Ever
Peter Drucker’s Wisdom: Why His Teachings Are More Relevant Than Ever I’m thrilled to share that my latest op-ed has been featured on StartupNation! In this piece, I dive into why Peter Drucker’s timeless teachings are more crucial than ever in today’s rapidly changing business landscape. Drucker’s insights into management, innovation, and leadership have shaped […]
Ghostwriting for Billionaires, Founders, and Mystics: What They All Share
I’ve Ghostwritten for Billionaires, Founders, and Freaking Mystics—Here’s What They All Have in Common Let’s get one thing straight: everyone thinks their story is unique. And it is…sort of. But after ghostwriting and shaping narratives for people who’ve built empires, healed thousands, or shaken up entire industries, I’ve noticed something wild: The most influential people […]
Confessions of an Insomniac Publicist: 15 Hilariously Useless (but Kinda Genius?) Cures for Insomnia
Hello from the other side… of 2 a.m. If you’re reading this, chances are you’re also one of the many caffeine-addled, thought-riddled night owls lying in bed wondering how your pillow became a portal to a never-ending mental to-do list. As a publicist, I spend my days crafting perfect press angles, pitching impossible stories, and […]
What Is an Op-Ed? And Why Every Public Relations Strategy Needs One
What Is an Op-Ed? And Why Every Public Relations Strategy Needs One If you’ve ever heard a marketing or PR pro shout, “We need an op-ed!” and you smiled and nodded while quietly Googling what is an op-ed, you’re not alone. In today’s digital-first world, op-eds are one of the most underutilized tools in public […]
Calling All Brave Souls: Come Get Uncomfortable on The Level Up Lab
🎙 Calling All Reinventors (and Almost-Reinventors): Want to Be on The Level Up Lab Podcast? Let’s talk about reinvention. Not the Pinterest version where everything is filtered and perfect and tied up with a little gold-foiled bow. I’m talking about the messy middle kind—the “burn-it-all-down,” “what-am-I-even-doing,” “holy-hell-I’m-actually-doing-this” kind of glow up. If you’ve ever had […]
The Return of the Hangout: Why Retail Needs a Third Space Glow-Up
Remember when retail was just about buying stuff? Walk in, swipe card, leave with a bag and maybe a hint of guilt? Yeah… those days are fading faster than a seasonal latte. Today’s consumer doesn’t just want a transaction—they want a moment, a memory, and preferably a matcha. Enter the Third Space: that sweet spot […]