From Mic to Moment: My Epic Podcast Experience with Terra & Marilyn – The Solo CEOs
So, you know those moments where you’re like, “Wow, how did I end up here?” Well, my latest “how did I end up here?” moment was being a guest on the amazing this podcast with the incredible Terra and Marilyn. Spoiler alert: It was epic, it was hilarious, and it was everything you didn’t know […]
Strong Brand. Stronger Values. Welcome to the Squad, Meathead Movers
Big News (and Big Boxes): We are Officially the Agency of Record for Meathead Movers! That’s right, Meathead Movers, the legendary California moving company with heart, hustle, and hands-on muscle, has brought me on as their Agency of Record. Why? Probably because I don’t just lift brands, I elevate them. (Also, I’ve never made a […]
Ghostwriting for Billionaires, Founders, and Mystics: What They All Share
I’ve Ghostwritten for Billionaires, Founders, and Freaking Mystics—Here’s What They All Have in Common Let’s get one thing straight: everyone thinks their story is unique. And it is…sort of. But after ghostwriting and shaping narratives for people who’ve built empires, healed thousands, or shaken up entire industries, I’ve noticed something wild: The most influential people […]
What Is an Op-Ed? And Why Every Public Relations Strategy Needs One
What Is an Op-Ed? And Why Every Public Relations Strategy Needs One If you’ve ever heard a marketing or PR pro shout, “We need an op-ed!” and you smiled and nodded while quietly Googling what is an op-ed, you’re not alone. In today’s digital-first world, op-eds are one of the most underutilized tools in public […]
Calling All Brave Souls: Come Get Uncomfortable on The Level Up Lab
🎙 Calling All Reinventors (and Almost-Reinventors): Want to Be on The Level Up Lab Podcast? Let’s talk about reinvention. Not the Pinterest version where everything is filtered and perfect and tied up with a little gold-foiled bow. I’m talking about the messy middle kind—the “burn-it-all-down,” “what-am-I-even-doing,” “holy-hell-I’m-actually-doing-this” kind of glow up. If you’ve ever had […]
The Return of the Hangout: Why Retail Needs a Third Space Glow-Up
Remember when retail was just about buying stuff? Walk in, swipe card, leave with a bag and maybe a hint of guilt? Yeah… those days are fading faster than a seasonal latte. Today’s consumer doesn’t just want a transaction—they want a moment, a memory, and preferably a matcha. Enter the Third Space: that sweet spot […]
AI Hires Starr Hall PR to Repair Its Reputation—Demands Fewer Robot Uprisings in the Media
Why Playing It Safe in PR Is the Fastest Way to Get Ignored If you want media coverage, customers, and a brand that actually stands out, let me let you in on a little secret: quirky sells. For years, I’ve landed major press, high-profile deals, and built brands by leaning into the unexpected—humor, bold pitches, […]
Law Firms Are Losing High-End Clients—Here’s How to Fix It
How We Transformed Lead Conversion for a Top Family Law Attorney Most law firms struggle to convert inquiries into paying clients—not because they lack expertise, but because their front-end operations aren’t built for conversion. Missed calls, poor phone handling, slow follow-up, and generic marketing efforts cost law offices thousands in lost revenue every month. We […]
Honoring a Legacy: Kicking Off Aleene’s 75th Anniversary PR Campaign
Honoring a Legacy: Kicking Off Aleene’s 75th Anniversary PR Campaign Seventy-five years ago, my grandmother, Aleene Jackson, changed the crafting world forever with the creation of Aleene’s Tacky Glue. What began as a small adhesive brand—originally called “Glue d’Aleene”—quickly became a household name, trusted by generations of creators, artists, and DIY enthusiasts. Today, I am […]
Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind
Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind By Starr Hall E-commerce isn’t just evolving—it’s getting a whole new attitude. If you thought online sales were as simple as setting up a website and running some ads, think again. The real action is happening in real-time, on social, […]