Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind
Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind By Starr Hall E-commerce isn’t just evolving—it’s getting a whole new attitude. If you thought online sales were as simple as setting up a website and running some ads, think again. The real action is happening in real-time, on social, […]
Find Your Tribe- Build Connections, Inspire Loyalty
A Guide to Building Buzz with Niche Communities First of all, before we dig in, let me tell you what tribe marketing is all about. It’s not just another marketing buzzword—it’s about finding those tight-knit communities of people who get it. You know, the ones who are super passionate about a specific interest, hobby, or […]
Failing Fast: The Secret to Success Lies in Speed
Failure is often feared, avoided, and even stigmatized. Well, to most, but not for me. My take is—what if failure was the quickest path to success? Historically, those who have dared to fail—and fail fast—have paved the way for some of the most groundbreaking innovations. By embracing failure as a stepping stone, they learned, adapted, […]
Unveiling DAOs: What They Are and Why You Should Dive In
Unlocking the Potential: A Journey into DAOs and Why You Should Embrace in the Future Let me get right to the point- DAOs are not just a buzzword; they’re a paradigm shift in how communities collaborate and make decisions. Known as Decentralized Autonomous Organizations—or as I like to call it- Dynamic Amplification Outreach and let […]
The Influence Dilemma: Debunking Myths and Realities of Hiring Influencers
Unveiling the Truth: The Wild World of Influencer Marketing Welcome to the wild, wild world of influencer marketing—a digital jungle where every post is a leap of faith and every collaboration a safari into the unknown. But let’s be real: amid the discordance of jungle drums and Instagram filters, the hype surrounding influencer partnerships can […]
Lights, Camera, Action: Transforming into Your Own Media Channel Superstar!
Step into the Spotlight and Dominate Your Digital Domain! In today’s rapidly evolving media landscape, particularly in the realm of public relations, the traditional notion of securing press coverage through merit alone has been overshadowed by the pervasive influence of pay-to-play practices. It seems that the days of relying solely on the quality of our […]
Embracing Risk and Thriving in Chaos: My Unconventional Journey
Venturing Beyond the Edge: Embracing Risk and Thriving Amid Chaos In a world that often emphasizes stability and comfort, there are individuals who possess an insatiable appetite for risk, a relentless drive to create, and an ability to thrive in chaos. I am one of those individuals. Let me just take a moment to shed […]
AI: The New Sheriff in Town for Public Relations
Blazing Trails: AI-Powered Innovation Shaping the Future of PR In the fast-paced world of public relations, it’s not just about keeping up – it’s about leading the charge. And artificial intelligence (AI) is the wild stallion reshaping the PR landscape like never before. From revolutionizing analytics to blazing trails in process automation, AI isn’t just […]
The Training of 550k Reps in 120 Days Catapults Sales
I remember one of my favorite keynotes that I ever had the pleasure of presenting. It was for the Multi-level Marketing Association. I can even recall the day, it was raining outside, and a bit too warm inside. I was sweating before I took the stage, thank goodness for blazers! As I anxiously awaited for […]
New Technology Strategy Prompts 1.5 Million App Downloads in 21 Days
This was a fun project! THE PROBLEM I was tasked with building the new Galaxy Note brand online. Upon the heels of a successful holiday “Products I Love” Pinterest campaign that I developed, Samsung wanted to further increase loyalty and retention and celebrate fans. THE SOLUTION We incorporated a Facebook App dedicated to Samsung Owners. […]