New Technology Strategy Prompts 1.5 Million App Downloads in 21 Days

This was a fun project! THE PROBLEM I was tasked with building the new Galaxy Note brand online. Upon the heels of a successful holiday “Products I Love” Pinterest campaign that I developed, Samsung wanted to further increase loyalty and retention and celebrate fans. THE SOLUTION We incorporated a Facebook App dedicated to Samsung Owners. […]

Social Program Increases Brand New Engagement 152%

I’m not a huge sports fan, but I do love me some hockey! So, needless to say, I was over-the-moon excited to be brought in on the NHL account. THE PROBLEM NHL needed to increase engagement, fan base and shares on social channels. THE SOLUTION I created a data driven strategic plan and led the […]