What Does a publicist do?
Oh, just sprinkle a little magic dust on your brand and make sure the world sees it, hears it, and loves it. Seriously though, I help you build and maintain your brand’s reputation by securing media coverage, managing your public image, and crafting strategic communication plans that actually work. I’m talking about writing killer press releases, landing interviews that matter, coordinating campaigns that get noticed, and using my proprietary list of over 20,000 media contacts to make sure your message hits exactly where it needs to. Think of me as your PR fairy godmother, minus the pumpkin carriage.
Why would I need a publicist for my brand?
Because shouting into the void only works if you’re really, really loud—and even then, good luck. You need someone who knows how to cut through the noise and get your message in front of the right people. Whether you’re launching a product, rebranding, handling a PR crisis (hey, it happens), or just wanting to own your niche, I’m here to help you turn heads and keep them looking your way.
Do I really need a marketing agency for my business?
Sure, you could do it all yourself… if you have a clone and a time machine. But if you prefer sanity and actual results, I’ve got a global team of experts I’ve worked with for over 20 years. We’re talking video wizards, animation artists, content creators, SEO geniuses, branding pros, and lead generation gurus. Basically, an all-star lineup ready to make your marketing dreams come true. You bring the vision, I bring the dream team.
What’s the difference between hiring a publicist and doing it myself?
It’s like the difference between baking a cake from scratch without a recipe versus having a celebrity chef whip one up for you. Sure, you can do it, but I’ve got the connections, the finesse, and a tried-and-true formula that actually works. I’ve spent years building my network of over 20,000 media contacts, so when I reach out, people answer. You can either wrestle with the DIY route or let me fast-track your success. Your call.
How do you integrate PR into a marketing plan?
I have my secrets (and they’re good!), but in general, I weave PR into your marketing plan by blending tried-and-true strategies with my own creative edge. That means crafting irresistible press releases, pitching the right angles to the right outlets, curating media campaigns that pop, and leveraging my extensive media network to secure coverage others can’t. It’s not just about checking boxes; it’s about creating a buzz that feels authentic to your brand and sticks. Think of me as your PR magician — but one who thrives on strategy, consistency, and a touch of surprise.
What is your proprietary media list and how does it benefit me?
Oh, just a little black book with over 20,000 media contacts across industries—no big deal. It’s like having VIP access to the media world. Journalists, editors, bloggers, influencers—I’ve got them all. When I pitch your story, it’s not just thrown out there hoping for the best. I tailor each pitch to the right outlets, making sure your message gets the attention it deserves. Basically, I’m the matchmaker between your brand and the media who needs to know about it.
How can media coverage benefit my business?
Well, unless you’re aiming for that “best-kept secret” status, media coverage is your ticket to credibility, visibility, and, let’s be real, bragging rights. It’s about getting your name in lights (or, you know, headlines) and building trust with your audience. Plus, it’s great for SEO and proving to the world that you’re the real deal.
Can you help me get featured in top publications?
Can a duck swim? Absolutely. With my proprietary media list, industry relationships, and knack for crafting pitches that make journalists say “Yes, please!” I can get you featured where it matters. My goal? To have your name popping up in all the right places, like you’re the hottest new thing—because, well, you are.
What results can I expect from working with you?
Oh, just a complete transformation of your brand’s visibility and credibility. Expect more eyes on your work, more people talking about you, and more clients knocking at your door. I don’t just toss strategies your way and hope for the best—I make sure they work, adapt them when needed, and keep pushing until you’re where you want to be. If you’re ready for real results with a side of personality, you’ve come to the right place.
Wait, you do all of that? Shouldn’t a marketing partner only focus on one area?
Sure, if you want a one-trick pony. But I prefer to bring the whole circus. 🎪 Look, marketing isn’t a single note; it’s a symphony. You need strategy, PR, SEO, content, visuals, branding—all working together like the most beautiful chaos. I’ve spent over 20 years building a global network of experts in video, animation, content creation, and beyond, so you don’t have to. When you work with me, you’re getting the all-star team that knows how to play nice and make big things happen. Specialists are great—having an entire arsenal of them at your disposal? Even better.
How long does it take to see results?
Ah, the golden question! It depends on your goals and how ambitious you’re feeling. Some wins are quick—like securing press coverage or launching a killer campaign. Others, like building lasting brand recognition, take a little longer. Think of it like planting a garden: some things sprout up fast, others take their sweet time. But trust me, when it all blooms? Totally worth it. And I’m not just here for the quick wins—I’m here to make sure your growth sticks.
If you were a type of cheese, what would you be and why?
Easy. I’d be brie—smooth, rich, and a little fancy but never too stuffy. Plus, I go with everything and can charm just about anyone. Also, I’m known to have layers of goodness that keep people coming back for more. (And honestly, who doesn’t love a little cheese now and then?)