Elevate Your Content: Killer Tips and Bold Ideas

Elevate. Your. Story. Here are some killer tips to elevate your content game and keep your audience hooked from start to finish. Plus, I’m throwing in some fresh ideas for spicing up your videos, along with a few app suggestions to help you bring your vision to life: 1-Capture Moments: Attention spans are shorter than […]
Riding the Wave: PR Reinvented for the Digital Age

Alright, buckle up, folks! We’re diving headfirst into the wild world of PR in the age of social media and media closures. It’s like navigating a tsunami of tweets and a whirlwind of newsfeeds, but hey, we thrive on the chaos, right? So, here’s the deal. Traditional media? Yeah, it’s on life support. But fear […]
The Training of 550k Reps in 120 Days Catapults Sales

I remember one of my favorite keynotes that I ever had the pleasure of presenting. It was for the Multi-level Marketing Association. I can even recall the day, it was raining outside, and a bit too warm inside. I was sweating before I took the stage, thank goodness for blazers! As I anxiously awaited for […]
New Technology Strategy Prompts 1.5 Million App Downloads in 21 Days

This was a fun project! THE PROBLEM I was tasked with building the new Galaxy Note brand online. Upon the heels of a successful holiday “Products I Love” Pinterest campaign that I developed, Samsung wanted to further increase loyalty and retention and celebrate fans. THE SOLUTION We incorporated a Facebook App dedicated to Samsung Owners. […]
Social Program Increases Brand New Engagement 152%

I’m not a huge sports fan, but I do love me some hockey! So, needless to say, I was over-the-moon excited to be brought in on the NHL account. THE PROBLEM NHL needed to increase engagement, fan base and shares on social channels. THE SOLUTION I created a data driven strategic plan and led the […]
Untapped Affluent Hispanic Market Opens Floodgates on Social Channel for Client

Just in case you weren’t aware of this interesting FACT- your market has untapped potential in many or even most cultures. Yes, that’s a fact. I can prove it with data! I’m always amazed to see clients in the USA not focusing on multi-cultural campaigns or in other countries only focusing on their own cultures. […]