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ghostwriting

Ghostwriting for Billionaires, Founders, and Mystics: What They All Share

I’ve Ghostwritten for Billionaires, Founders, and Freaking Mystics—Here’s What They All Have in Common Let’s get one thing straight: everyone thinks their story is unique.

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insomniac publicist

Confessions of an Insomniac Publicist: 15 Hilariously Useless (but Kinda Genius?) Cures for Insomnia

Hello from the other side… of 2 a.m. If you’re reading this, chances are you’re also one of the many caffeine-addled, thought-riddled night owls lying

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What Is an Op-Ed? And Why Every Public Relations Strategy Needs One

What Is an Op-Ed? And Why Every Public Relations Strategy Needs One If you’ve ever heard a marketing or PR pro shout, “We need an

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Calling All Brave Souls: Come Get Uncomfortable on The Level Up Lab

🎙 Calling All Reinventors (and Almost-Reinventors): Want to Be on The Level Up Lab Podcast? Let’s talk about reinvention. Not the Pinterest version where everything

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The Return of the Hangout: Why Retail Needs a Third Space Glow-Up

Remember when retail was just about buying stuff? Walk in, swipe card, leave with a bag and maybe a hint of guilt? Yeah… those days

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AI Hires Starr Hall PR to Repair Its Reputation—Demands Fewer Robot Uprisings in the Media

Why Playing It Safe in PR Is the Fastest Way to Get Ignored If you want media coverage, customers, and a brand that actually stands

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Law Firms Are Losing High-End Clients—Here’s How to Fix It

How We Transformed Lead Conversion for a Top Family Law Attorney Most law firms struggle to convert inquiries into paying clients—not because they lack expertise,

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Honoring a Legacy: Kicking Off Aleene’s 75th Anniversary PR Campaign

Honoring a Legacy: Kicking Off Aleene’s 75th Anniversary PR Campaign Seventy-five years ago, my grandmother, Aleene Jackson, changed the crafting world forever with the creation

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Be More Like Jane!

Meet Jane. Jane seems plain. But oh, don’t let that fool your brain. Every day… Jane’s routines are the same. And the most interesting thing?

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The Future of Storytelling: How AI Directed Claremont Graduate University’s Centennial Campaign

Artificial Intelligence is no longer just a tool—it’s an active force in shaping how stories are told. For the first time, AI directed and produced

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Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind

Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind By Starr Hall E-commerce isn’t just evolving—it’s getting a whole

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Find Your Tribe- Build Connections, Inspire Loyalty

A Guide to Building Buzz with Niche Communities First of all, before we dig in, let me tell you what tribe marketing is all about.

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TikTok’s Temporary Ban and Trump’s Support: A PR Masterstroke?

As a publicist, I’ve seen my fair share of bold public relations moves—some brilliant, some catastrophic. The recent sequence of events surrounding TikTok’s temporary ban

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Failing Fast: The Secret to Success Lies in Speed

Failure is often feared, avoided, and even stigmatized. Well, to most, but not for me. My take is—what if failure was the quickest path to

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AEO: The Future of Search, Starr-ified

Hello, wonderful readers! Starr Hall here, ready to share a little revelation that recently sparked my curiosity and reshaped the way I think about optimizing

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Unveiling DAOs: What They Are and Why You Should Dive In

Unlocking the Potential: A Journey into DAOs and Why You Should Embrace in the Future Let me get right to the point- DAOs are not

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The Influence Dilemma: Debunking Myths and Realities of Hiring Influencers

Unveiling the Truth: The Wild World of Influencer Marketing Welcome to the wild, wild world of influencer marketing—a digital jungle where every post is a

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Lights, Camera, Action: Transforming into Your Own Media Channel Superstar!

Step into the Spotlight and Dominate Your Digital Domain! In today’s rapidly evolving media landscape, particularly in the realm of public relations, the traditional notion

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As a distinguished Business Growth Agency, we embrace a unique, results-driven approach that prioritizes your competitive edge, customer conversion, and revenue objectives. For more than 28 years, we’ve helped clients grow their businesses through a variety of tailored services spanning high-impact content-creation, PR, Influencer/Media partnerships, SEO lead generation, media strategy, social channel management, and many more — available as either stand-alone, turnkey, or ongoing implementation solutions.

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