Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind

Live Selling is the New Hustle—Why You Need to Get In or Get Left Behind By Starr Hall E-commerce isn’t just evolving—it’s getting a whole new attitude. If you thought online sales were as simple as setting up a website and running some ads, think again. The real action is happening in real-time, on social, […]

TikTok’s Temporary Ban and Trump’s Support: A PR Masterstroke?

As a publicist, I’ve seen my fair share of bold public relations moves—some brilliant, some catastrophic. The recent sequence of events surrounding TikTok’s temporary ban and its swift return online, coupled with a public message thanking Donald Trump for his support, strikes me as a carefully choreographed PR play. And I’ll admit: it’s a fascinating […]

Failing Fast: The Secret to Success Lies in Speed

Failure is often feared, avoided, and even stigmatized. Well, to most, but not for me. My take is—what if failure was the quickest path to success? Historically, those who have dared to fail—and fail fast—have paved the way for some of the most groundbreaking innovations. By embracing failure as a stepping stone, they learned, adapted, […]

AI: The New Sheriff in Town for Public Relations

Blazing Trails: AI-Powered Innovation Shaping the Future of PR In the fast-paced world of public relations, it’s not just about keeping up – it’s about leading the charge. And artificial intelligence (AI) is the wild stallion reshaping the PR landscape like never before. From revolutionizing analytics to blazing trails in process automation, AI isn’t just […]

Elevate Your Content: Killer Tips and Bold Ideas

Elevate. Your. Story. Here are some killer tips to elevate your content game and keep your audience hooked from start to finish. Plus, I’m throwing in some fresh ideas for spicing up your videos, along with a few app suggestions to help you bring your vision to life: 1-Capture Moments: Attention spans are shorter than […]

Riding the Wave: PR Reinvented for the Digital Age

Alright, buckle up, folks! We’re diving headfirst into the wild world of PR in the age of social media and media closures. It’s like navigating a tsunami of tweets and a whirlwind of newsfeeds, but hey, we thrive on the chaos, right? So, here’s the deal. Traditional media? Yeah, it’s on life support. But fear […]