For more than 30 years, and before anyone starts doing the math, let’s stay focused—I’ve helped brands, organizations, leaders and big ideas become clearer, more visible and much harder to ignore.
Sometimes that means finding the story.
Sometimes it means changing the conversation.
Sometimes it means getting the right people into the right room and turning a big, slightly impossible idea into something real.
I started young. I learned fast. And I’ve never been particularly interested in doing things the way they’ve always been done.
Here’s a small selection of what happened next.
I’ve worked with global brands, emerging companies, founders, universities, nonprofits, entertainment projects and ideas that didn’t fit neatly into a category.
The industry may change.
The assignment may change.
The goal remains the same: find the real story, build the right strategy and make the work matter.
The House of Beau is now open in Santa Barbara, California. It is an immersive storytelling concept inspired by the original book series I wrote, with clues hidden throughout the space that guests can solve to unlock pieces of the story—and keep coming back to discover what happens next.
Beau is open to the public, with a membership revenue model designed to build loyalty, community and recurring revenue. My partner and team run the bar, while I oversee the brand, creative direction, marketing strategy and growth. (insert link to Instagram and website here www.frombeau.com and Instagram.com/thehouseofbeausb
Esther is coming in 2027. The concept, story and brand have already been developed—we’re just waiting for the right brick-and-mortar home to bring her to life. Like Beau, Esther is being built as a layered storytelling experience, not simply another hospitality business.
Because sometimes the best way to show what I can do is to build the whole damn thing myself.
