AI-generated videos are everywhere right now- sleek, glossy, beautifully rendered… and often completely empty. They look incredible, but too often, they don’t feel anything.
That’s exactly why I’m so proud of what we just released with Pizza Brand X.
This video isn’t just an AI experiment- VIEW HERE
it’s storytelling brought to life through technology. Every frame, every line, every ridiculous (and yes, emotional) moment was designed to make you feel something, to make you remember that behind every so-called “frozen” pizza is a human story. A chef’s meltdown in aisle 7. A refusal to settle for fake ingredients. A reckoning, not a recipe.
We didn’t use AI as the main character. We used it as a creative instrument- to amplify humor, heart, and rebellion.
And that’s what makes this piece different.
AI shouldn’t replace storytellers. It should help them tell bigger, bolder, more human stories.
A massive thank you to Grady Hall, the award-winning producer and creative visionary who helped bring this to life. Grady’s ability (along with his team) to merge cinematic storytelling with emerging technology is exactly what this project needed, and the reason it resonates far beyond the screen. Working with someone who understands how to keep soul at the center of spectacle was everything.
Huge gratitude also to Chef Jon Kosorek, the Michelin-trained mad scientist behind the pizza itself, and to the entire creative team that refused to make just another “AI ad.
We set out to make something that could only exist right now- in this wild intersection of art, code, and chaos- and we did it.
🍕 Watch the video. Feel something. Share it. Tag it. Laugh at it. And maybe crave a little rebellion of your own.
— Starr Hall
Publicist, Pizza Brand X
(“Frozen? Never Heard of Her.”)